Before I ever developed our shampoo, I bought every top-selling hair loss shampoo on the market and sent them to a lab for mass spectrometry testing. I wanted to know exactly how much of each active ingredient was actually in the bottle.
The results were shocking. Shampoos advertising caffeine, saw palmetto, or other active ingredients were coming back at 0.01% or 0.1% concentrations. Just enough to make a label claim, nowhere near the clinical dosage needed for actual results.
That's the problem we solved with our ARB+ shampoo. The reason it works is simple. Real ingredients at real concentrations. Our shampoo contains ARB, a fatty acid complex that binds to the androgen receptor at the hair follicle and inhibits DHT locally, along with clinical-strength caffeine (2%), zinc, niacin, and other actives that work synergistically. It's doing the same thing our topical solution does. Reducing DHT's impact at the follicle and increasing blood supply to the scalp.
A shampoo can absolutely deliver real results, but only if it's built with the right ingredients at the right concentrations. That's the difference.
